Made with IBM

Made with IBM

This year IBM produced 62 unique commercials for the Masters. You can read more about them on Adweek: Ad of the Day: IBM Ran 62 Different Spots on the Masters Director Andre Andreev @ Dress Code and I shot three of the spots. I've posted two of them in my commercials section. "Download Delete" was [...]
Lil BUB’s Special Special: Previs and Shoot

Lil BUB’s Special Special: Previs and Shoot

Photo: Tim Wu Before working on  Lil Bub's Special Special, I was completely uninitiated to the internet celebrity cat scene.  Fortunately, my two operators Jon Yi and Tim Wu, were already following Lil Bub's exploits on Instagram and her other media outlets.  I don't believe we could have had a more excited crew to be [...]
Feet Inches HUD for Maya / MEL

Feet Inches HUD for Maya / MEL

Feet Inches HUD Demo Video Hey! It's been a great new year and I've shot several commercials and a TV pilot for "Lil Bub" that premiered on Animal Planet a few days ago.  And what do all of those jobs have in common?  Previs, which is the topic of this article! When I'm modeling sets [...]
Previs Camera Tools v2.0 for Maya / MEL

Previs Camera Tools v2.0 for Maya / MEL

Camera Tools V2 Intro Video After the 2013 Holiday season I was inspired to rewrite my previs camera script.  I'd gotten feedback asking to add more cameras which was easy to do and after using the script in production for a while I had A LOT of things I wanted to add. Camera Tools V2 [...]
Previs Case Study: Coats

Previs Case Study: Coats

"Coats" is a PSA for the Burlington 2013 Coat Drive.  The director wanted to explore how we could execute the spot in one camera move.  When we met, the director described what he envisioned narratively and what shots he wanted.  Together, we designed a camera move that started overhead, dollys to reveal a child drawing [...]
BMW Commercial BTS

BMW Commercial BTS

Earlier this year I was lucky enough to shoot a promo for BMW/USA: White Collar.  The director was Adam Reid @ Bodega and our producer was Becky Morrison.  The treatment had some fun elements: Hero car shot at sunset Sunset to Night timelapse Cars driving at night I had my choice of cameras and I [...]
Previs: Lighting Diagrams in Maya

Previs: Lighting Diagrams in Maya

When I was in college I worked in the theater lighting department and I was always in aww of incredibly detailed lighting plots or diagrams the lighting designer would create.  Initially the task of reading and executing the hangs was daunting, but over the years I got familiar with them and could create my own. [...]
Faro Focus Laser Scanner 3D

Faro Focus Laser Scanner 3D

If you were looking for the new "camera" technology then look no farther than the new Faro Focus 3D Laser Scanner.  This is a compact and portable LIDAR scanner that can create high resolution point cloud data of complex objects or interiors.I don't believe the film industry or VFX industry is Faro's main demographic but [...]
MW Previs Tools: Camera Van

MW Previs Tools: Camera Van

A month ago I was prepping a BMW commercial and I wanted to build a camera car / mini van in Maya.   I borrowed the side camera/slider idea from an AC who said that Paul Cameron did something similar on a commercial they worked together on.I used this rig to help explain to the [...]
Ncam Real Time Tracking Camera

Ncam Real Time Tracking Camera

The progression of digital camera technology has been exciting the last few years.  Red has lead the way in 4k/5k/6k resoultion, Canon in low light sensitivity, and Phantom for high-speed.  These technologies have been well publicized but there are many new technologies that have been developing parallel to the film industry that will start to [...]
MW Previs Tools: Fisher 10 Dolly

MW Previs Tools: Fisher 10 Dolly

I modeled and rigged this scale model of a Fisher 10 dolly to help communicate dolly moves in my techvis and previs.  It respects the correct lower and upper limits of the hydraulic arm, but it doesn't really take into account the standard head, low mode, rotating offset, etc.   The wheels also spin in crab [...]
MW Previs Tools: Standard and Baby Tripod

MW Previs Tools: Standard and Baby Tripod

The MWPT: Tripods are scale models of an Arri Alexa on an O'Connor 2575 Tripod head on both standard and baby tripod legs.  These are great real world representation of the Maya cameras and can be used in overhead ortho technical diagrams or 3D views. Each tripod is rigged to respect the real world minimum [...]
Rainforest Alliance “Hidden Consequences”

Rainforest Alliance “Hidden Consequences”

Earlier this year I shot a promo for the Rainforest Alliance that was just released on Creativity (LINK HERE).  The director Matt Pizzano and I worked together on a BMW job together that came out awesome.  For this spot Matt really pushed the envelope for an effects heavy promo with a short turn around and [...]
Case Study: Cover Girl

Case Study: Cover Girl

This was a really fun job to shoot and to previs.  The director Tom Goldstein of Good, Great, Grand and our production designer met a week before the shoot to talk about the spot.  The main goals was to design a camera move to best tell the story. I prepared some basic assets in Maya [...]
Arri RGB+Z “Motion SCENE” Camera

Arri RGB+Z “Motion SCENE” Camera

SCENE posted this video showing some behind the scenes of their test shoot.  This is really exciting and I feel really lame that is took me this long to hear about this going down.My new short term goal is to beta test the Arri RGB+Z Motion SCENE camera.  At the very least I'd love to [...]
Commercial Canon C300 + Cooke S5i

Commercial Canon C300 + Cooke S5i

Today I shot a commercial with two Canon C300s and the new Cooke S5i prime lenses.  This was my first time using the 5i's and I was really happy with them. The lenses are probably sharper @ T2.0-T5.6 but I wanted to go for the slightly softer feel that wide open gets you.  To my [...]
Lighting Previs with Maya and V-Ray for Cinematographers

Lighting Previs with Maya and V-Ray for Cinematographers

The previs process begins with the director and myself (DP) roughly blocking the actors, staging the set, and then chosing camera angles and designing camera moves.  From these steps we generate an animatic to be sent to the editor and storyboards to be sent to the AD or producer to be added to the schedule [...]
Music Video with the Canon C300 + Canon 30-105mm + Iscorama

Music Video with the Canon C300 + Canon 30-105mm + Iscorama

I recently shot a music video for a cool UK band (that shall remain nameless for now) with director Anthony Furlong @ Shilo.  We shot the narrative and a portion of the studio scenes with the Canon 30-105mm which worked out perfectly.  The lens balances nicely with the Ergocine for handheld work. I wish I [...]
MW Previs Tools: Technocrane 25 v1.0

MW Previs Tools: Technocrane 25 v1.0

I recently shot a commercial that had a long technocrane move with several moving set pieces and talent.  The animatics and diagrams I created to illustrate the technocrane move were confusing to the crew because the small camera locator graphic was easily lost. To help visualize what shots are possible in real  life I added [...]